YARMOUTH, NS - Bright and early on Wednesday, Feb. 8, the Yarmouth Hospital Foundation’s new fundraiser will hit the airwaves of Y95 CJLS.
Proceeds from the foundation’s WE CARE Radio-thon will go towards the purchase of a portable ultrasound for the regional intensive care unit. The fundraising goal is $35,000.
The event will take place in the lobby of the Yarmouth hospital (south entrance) starting at 6 a.m. and will go into the afternoon, says Jeff Little, the radio-thon chairman.
“We’re targeting around two o’clock, but it may go a little later,” he said.
In a recent interview, Little said he and others involved in the radio-thon are looking forward to the event.
“We’ve been working very closely with Y95,” he said. “They’ve been excellent. We approached them several months ago and they stepped up right away as a presenting sponsor and they’re going to have their whole crew here.”
The foundation is looking to make the radio-thon an annual signature event to go along with its spring gala and its Jody Shelley Golf Fore Health.
“We feel this is a natural addition to complement those two events,” Little said.
The radio-thon is an initiative of the hospital foundation’s marketing committee, which Little chairs.
“It’s definitely a team effort,” he said. “It’s a big undertaking and there’s going to be a lot of people involved.”
Sharing that message is Mary Surette, development officer with the Yarmouth Hospital Foundation, who says a large contingent of volunteers will play a role in the foundation’s inaugural radio-thon.
She says the foundation also is very appreciative of the many people, groups and businesses that contribute to the foundation’s fundraising efforts.
“It’s our donors that make it possible for the foundation to purchase (hospital) equipment,” she said. “We have such tremendous support in the tri-county community.”
As for the radio-thon, she says everyone they’ve spoken to seems excited about the event. Aside from raising money for an important cause, Surette says they hope to make it an enjoyable experience.
“Winter can be long and cold,” she said. “We’re focused on fundraising for this critical piece of equipment, but we’re also trying to make this a fun day and we’re encouraging people to drop by and chat with CJLS or drop by with their donations. We’ll have a bucket there if someone wants to drop a couple of coins in the bucket.”
In their promotion of the event, organizers were encouraging people to consider ways they could contribute to the cause such as casual days at work, maybe a bake sale or a Valentine-themed activity.
Like Surette and others involved in the event, Little says there is much excitement about the radio-thon “and we’re hoping it’s the first of many.”